CRM & Recommendation Systems
The databases owned by our clients (CRM, Social Networks or geolocalized data) allow us to analyze the available information and provide maximum added value
Our goal is to transform data into value, offering customized solutions and, according to the requirements of our customers.
We develop many types of customer models churn propensity, up-selling and cross-selling, customer value, sales potential and any type of analytics applied to CRM or geolocated data. And, for all companies (not only e-commerce or digital natives), we offer personalized recommendation models, identifying the best product, content or offer for each type of customer for each moment in time and channel, increasing both conversion and average expenditure per customer. We use all available data sources: purchase history, web browsing, geomarketing data, etc., with the possibility of application both in an online (page 23b) and offline (point of sale) environment, and generation of insights in real time.